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Making a Linked Campus to Award Extra Scholarships and Enhance Scholar Outcomes


As undergraduate enrollment continues to say no—a million fewer college students enrolled in 2022 than in 2020—faculties and universities should contemplate new methods to draw and retain college students. With financial considerations among the many most vital obstacles to enrollment, scholarships generally is a beneficial device in recruitment and retention efforts and may help drive school completion.

Disorganization, decentralization, and disconnection in scholarship administration all around the nation result in underutilized scholarship funds, an absence of stewardship efforts with main donors, and college students not receiving the required support to proceed their training.

By making a related campus, establishments can streamline funds administration, enhance relationships with key donors, and supply awards to extra college students. The best know-how provides college students larger visibility into accessible scholarships, highlights these for which they qualify, and makes it simpler to use. It could possibly additionally alleviate guide processes for institutional stakeholders, enhance communications, guarantee information safety, and supply insights into funds and disbursements. There are three steps to think about.

Create Cross-Purposeful Workflow

When a campus works cross-functionally, scholarships change into extra accessible and simpler to award. There must be clear communication among the many varied places of work, together with admissions, monetary support, scholarship, growth, and stewardship. Expertise can streamline operations when methods are built-in and configured to enhance communication amongst cross-functional groups and supply everybody with the knowledge they should get their job executed. What does this imply for scholarships? Use a know-how that everybody throughout campus can entry with role-based segmentation, so every person simply views their areas of accountability. award administration systemadvantages each college students and directors.

Greatest Options for College students:

  • A portal that gives a novel view to every scholar, highlighting the scholarships for which they’re most certified and tips on how to apply
  • Alerts for deadlines, incomplete duties, and essential steps to finish the appliance course of
  • A centralized location to verify utility standing, communications from assessment committees, and new alternatives

Greatest Options for Workers:

  • Central entry to all scholarships, accessible quantities, current donor agreements, and present scholarship {qualifications}
  • A centralized platform for managing dozens and even a whole lot of scholarship purposes, together with a fast view of the variety of certified college students for every award
  • Insights to information donor discussions about adjusting their required {qualifications} to make sure full-fund utilization
  • Instruments to advertise accessible scholarships to certified college students
  • Capability to assessment purposes on-line and see the progress of different reviewers to maintain the awarding course of on schedule
  • Facilitate communication between directors, stewardship employees, candidates, and award recipients
  • Impactful experiences to share scholarship recipient tales and steward donors

Guarantee Your Group is Mission-Aligned

Cross-functional know-how is finest applied with a transparent understanding of how the method ought to work, tips on how to use the knowledge saved within the system, and tips on how to enter important information that can enhance communication with different departments. Probably the greatest examples of this regarding scholarships is to display the affect of funds as early as doable. Having a transparent listing of award recipients makes it very simple for these concerned in stewardship efforts to achieve out to college students to gather thank-you letters or different info for donor stewardship with out having to attend for an e mail or shared spreadsheet.

A mission-aligned course of additionally implies that everybody on campus is working in the direction of the shared objectives of full fund utilization and financial accountability. Scholarship administration software program ought to assist right-size and goal awards to make sure the varsity is delivering on the dedication made to its college students and donors. It ought to present visibility into fund administration to stop over- or under-spending.

Maintain Information Safety Central

Information safety is vital to making a related campus for scholarships and stewardship. Scholarship purposes and scholar data comprise a big quantity of delicate information. Utilizing safe know-how with multi-factor authentication required to log in is step one away from the paper processes on many campuses right this moment, and that’s simply a place to begin. Utilizing varied person permissions inside know-how can make sure that the fitting folks see sufficient info to do their jobs successfully, however scholar information stays safe. Expertise that helps role-based segmentation is significant to making a related campus.

Should you assume your scholarship course of is working, look extra intently. Ask stakeholders in different departments if all the knowledge they want is well accessible to do their job. Decide if all scholarship funds on campus are being awarded annually or if cash is left on the desk. Contemplate how connecting your campus might enhance your school’s completion charges.

Training is a human endeavor. The best know-how generally is a conduit via which colleges can attain extra college students and make a larger affect on their lives.

ABOUT THE AUTHOR

Because the senior content material advertising supervisor for Blackbaud’s Training Administration and Enterprise advertising groups, Kimberley Martin combines her ardour for training and know-how with in depth advertising expertise. Earlier than becoming a member of Blackbaud, she was advertising director for a corporation that grew from 5 to twenty areas throughout her tenure. Kim is an avid volunteer, board member, and fundraiser for non-profits in her neighborhood, specializing in human companies and supporting trauma survivors. She is obsessed with powering social good, one story at a time.



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